Speaking at a press briefing during the ITB (Internationale Tourismus-Börse) in Berlin, Germany last week, he announced that the iconic Sigiriya Rock will serve as the backdrop for one of the country’s premier fashion events, the Colombo Fashion Week.
“Along with our efforts to promote Sri Lanka, we are creating a lot of events. Colombo Fashion Week, which is one of the top 20 fashion shows, is going to have a special event in front of Sigiriya,” he said.
Describing the initiative as a unique opportunity to showcase Sigiriya to the world, Fernando pointed out the significance of leveraging Sri Lanka’s diverse attractions to promote tourism.